Watch New Bad Cinderella Ad, Parodying Classic Grand Hotel Commercial | Playbill

Video Watch New Bad Cinderella Ad, Parodying Classic Grand Hotel Commercial

The newest musical from composer Andrew Lloyd Webber is currently in previews at the Imperial Theatre.

A new advertisement has been released for Andrew Lloyd Webber's Bad Cinderella, which is currently in previews at Broadway's Imperial Theatre prior to a March 23 opening night. 

The new video pays homage to the classic Grand Hotel commercial, which featured a very excited theatregoer—whose husband "works in this area"—who loved the 1989 musical, then starring Cyd Charisse, so much that: "I'm going to see it twice more!" Watch the Bad Cinderella advertisement above—which features drag queens Kiki Ball-Change and Pixie Aventura, as well as comments from real theatregoers.

Watch the vintage Grand Hotel commercial below.

Laurence Connor is at the helm of Bad Cinderella after staging the work's 2021 West End premiere. The musical, featuring a book by Oscar-winning screenwriter Emerald Fennell, music by Lloyd Webber, and lyrics by Tony winner David Zippel, reimagines the classic fairytale to center around a damsel—but this one is not in distress. "I'm not your Cinderella. I'm Bad Cinderella," teased leading lady Linedy Genao at a press event announcing the production last year.

READ: Bad Cinderella’s Leads Started Off As Covers; Now They Have the Keys to the Kingdom

Genao leads the cast in the title role, alongside Carolee Carmello as Stepmother, Grace McLean as Queen, Jordan Dobson as Prince Sebastian, Sami Gayle as Adele, Morgan Higgins as Marie, Christina Acosta Robinson as Godmother, Cameron Loyal as Prince Charming, and Savy Jackson as Cinderella at certain performances.

The musical's ensemble comprises Mike Baerga, Raymond Baynard, Lauren Boyd, Tristen Buettel, Kaleigh Cronin, Josh Drake, Ben Lanham, Ángel Lozada, Mariah Lyttle, Sarah Meahl, Larkin Reilly, Julio Rey, Lily Rose, J Savage, Dave Schoonover, Tregoney Shepherd, Paige Smallwood, and Aléna Watters. Rounding out the company as swings are Alyssa Carol, Gary Cooper, Michael Milkanin, Robin Masella, Chloé Nadon-Enriquez, and Lucas Thompson; and understudy Christian Probst.

READ: From 1776 to Bad Cinderella, This May Be Carolee Carmello's Championship Season

The production features additional book material by Alexis Scheer, choreography by JoAnn M. Hunter, orchestrations by Lloyd Webber, U.S. music supervision and direction by Kristen Blodgette, U.K. music supervision by David Andrew Wilson, music coordination by David Lai, scenic and costume design by Gabriela Tylesova, lighting design by Bruno Poet, sound design by Gareth Owen, and hair and wig design by Luc Verschueren.

Bonnie L. Becker is production stage manager, and casting is by Tara Rubin Casting's Claire Burke and Kevin Metzger-Timson.

Producing the work's Broadway bow are No Guarantees, The Really Useful Group, James L. Nederlander, The Shubert Organization, Peter May, and Wendy Bingham Cox, with Sue Wagner, John Johnson, and Jillian Robbins serving as executive producers.


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