World Theatre Day is March 27, and Playbill is celebrating with a week of theatre-inspired discounts and savings, thanks to the Playbill Store!

World Theatre Day was founded in 1961 by the International Theatre Institute, whose mission is to "promote international exchange of knowledge and practice in theatre arts in order to consolidate peace and friendship between peoples, to deepen mutual understanding and increase creative co-operation between all people in the theatre arts."

As part of Playbill's special celebration, from March 19–26, we will be providing special world theatre trivia, so our readers can learn about the vast global history of theatre. Plus, a special corresponding collections of goods from the Playbill Store will be on sale for theatre lovers around the world. From Limited-Edition Playbills to home décor, Playbill 140th Anniversary Legacy Cover Posters, Playbill binders and more, be sure to take advantage of this World Theatre Day celebration!

Use code WTD at check-out for 15% off select merchandise and to explore our exclusive World Theatre Day collections!

Today's World Theatre fact comes from Germany. Did you know that Starlight Express, the iconic Andrew Lloyd musical, is the longest-running musical in Germany? It's been playing continuously in Bochum, Germany since 1988, long after the show closed on Broadway and the West End. Also currently playing a revival in London, the musical, known for its actors performing on roller skates, portraying anthropomorphized trains in a high-speed race, has also played Las Vegas, Mexico City, as well as tours in North America, Europe, Asia, Australia and New Zealand! But it wasn't just roller skates. There was an ice-skating version in 1997.

Today's Special Discount: Playbill Binders

Explore the world of theatre using a Playbill Binder and preserve your theatrical memories in style. Choose between our compact 18-Playbill binder or our spacious three-ring binder that holds up to 24 Playbills. Either way, you'll enjoy having your favorite shows neatly organized and protected! Binders have a long history in America. While the first patents for loose-leaf paper and binders were filed in the United States in 1854, the first ring binder didn't appear until 1886 in Germany. Friedrich Soennecken, the inventor, also patented a hole punch that same year to complement his binder design.

Want to see the Playbill binders in action? Check out My Life In the Theatre, a monthly video series that celebrates Broadway’s past and looks towards its bright and beautiful future. Each episode will serve as a career retrospective, showcasing a theatre legend who revisits momentous productions in their Broadway career, while browsing through a collection of their productions’ Playbills in a Playbill Binder. Past guests have included Nathan Lane, Bebe Neuwirth, and Christian Borle.

And don’t forget, now, with every purchase you make, you can earn Playbill Points. Get one point for every dollar spent and receive $5 towards Playbill Store purchases for every $100 you spend. Start shopping and watch how quickly your points add up. Learn more at www.playbillstore.com.